As of 18.05.2018
The website WheelSpot (“WheelSpot”, “Offer” or “Platform”) is represented by the Kaiser Winkel Express OG, Hüttfeldstraße 32, 6345 Kössen, legally represented by the managing director Goran Vukovic (“WheelSpot”, “we” or “us”) operated as responsible person in the sense of the valid data protection right.
1. What data does WheelSpot process?
WheelSpot is a platform for suppliers and interested parties of rims, tires and complete wheels. Basically, you can visit our offer without registering and actively sharing your personal information with us. In this case, we only collect the following data:
- File name of the page or file or of you in the context of inputs pass information (eg query parameters in the URL);
- Filename of the page from which the current page or file was requested;
- Date and time of request;
- Transferred amount of data;
- Access status (page transfer, page not found etc.);
- Type and operating system of the web browser used;
- IP address of the client and, if applicable, its domain name or the name of the Internet service provider;
- Statistics on page views, traffic data and advertising data (via cookies – see below under Cookies).
1.1 Registration at WheelSpot
If you decide to actively trade in our marketplace, you will need to register and collect the following information:
As provider : E-mail address and password, first name, last name, street and house number, postal code and city, area code and telephone number
As a commercial provider: title, first and last name, address, e-mail address and telephone number, company name, VAT number, username, mobile phone number (optional) fax (optional). As well as contact person for contract questions, different billing address, different business address, if registered
As buyer : E-mail address and password, salutation, last name, first name, postal code, current vehicle ownership, customer type (private / commercial)
1.2 Data you enter at WheelSpot
Depending on which property you use which function of the platform, we collect further data that you enter in our platform. You are not required to provide the information;however, without this data, you may not be able to use the feature. We will inform you about data that we collect in connection with your use of the platform.
As a user of the search function: Information about the type of complete wheel, rim or tire (brand, model, price, quantity, condition, delivery, price, guarantee, width, size and comparable data).
As a user of the Sell / Advertise function : information on the type of offered complete wheel, rim or tire (make, model, price, quantity, condition, delivery, price, warranty, width, size, index, type, color, type), over the ad (term).
As a user of the assembly partner area : e-mail address, car make, service, postcode / city, further vehicle data (model, first registration, etc.).
As a user of contact forms : salutation, first and last name, address, e-mail address and telephone number and further information regarding contact.
As a subscriber of newsletters and mailings : E-mail address and, if indicated by registration as a provider, first and last name to the salutation, other data such as postal code to play local offers, as well as further personalization based on consumer behavior (eg search history, listing content) ; In order to be able to design our newsletter optimally according to your interests and wishes, the clicks on the links in the e-mail newsletter are registered and saved.
As a participant of competitions in the context of online surveys : We record salutation, first and last name and e-mail address for the purpose of the raffle and the contact with the winners.
As a participant of user tests, recruited through online surveys : We record salutation, first and last name and e-mail address for the purpose of contacting.
As a user of the online merchant registration: Title, first and last name, address, e-mail address and telephone number, company name, VAT number, username, mobile phone number (optional) Fax (optional). As well as contact person for contract questions, different billing address, different business address, if registered.
As a user of the merchant email management : salutation, position, first name, last name, e-mail address, notification type.
As a participant of online surveys as a dealer :
- The evaluation of our surveys is always pseudonymized.
- For quality assurance purposes or for specific analyzes of certain customer groups (eg the comparison of customers who have booked different products), however, in individual cases an assignment of the answers from a survey to personal information such as contract data or product usage data is carried out. However, your data from the surveys are also aggregated in these cases, ie evaluated only together with the responses of other participants from a customer group.
1.3 Data that we collect from third parties
From time to time, we collect data on merchants from public directories, such as mobile.de, pkw.de, yellow pages, ebaykleinanzeigen.de etc. These are only freely accessible data that are displayed on the respective page. These may be descriptions of the car model indicated on the third party (make, model, selling price) or information about the particular dealer, such as the company address and also contact details, such as the telephone number. We also use this data exclusively in accordance with the provisions of the current data protection laws.
2. For what purposes and on what legal basis does WheelSpot use your data?
We process your data primarily to provide you with the offer and the associated services and features. In addition, further processing takes place for further purposes, which we present below together with the respective legal bases. Among other things, we use different methods on the platform to analyze usage and to play online advertising (using cookies as well). We also process data for direct marketing purposes via e-mail and for security and law enforcement purposes.
2.1 Provision of the portal
We process your data in order to provide you with the offer and the associated services and functions. As part of the use of the contact form within the advertisements on our platform, the contact information entered by the interested parties is transmitted to the advertisers.
We store and process the rim data (design, manufacturer, model, price, condition, number, type of delivery, design, surfaces, etc.) transmitted to us for the purpose of statistical analysis and publication beyond the advertisement duration.
To ensure that your offers / advertisements are taken note of by as many interested parties as possible, we also disseminate advertisements in some cases via cooperating rim stock exchanges / websites. This implies that we pass your data on to the cooperating rim stock exchange / website as publicly indicated in the ad. We also send your advertisements by e-mail to interested parties who have subscribed to a search order and share your ads on social media (such as Facebook).
In some areas, we allow you to evaluate partner and third party services found through our platform as a guide to other users. For this purpose, we will send you an e-mail requesting you to submit such an evaluation.
In addition, we process your data as far as this is necessary for the execution and completion of contractual relationships, such as for the transmission of invoices or for contact in case of problems.
These processing operations are based on statutory provisions that allow us to process personal data as far as it is necessary for the use of a service or the performance of a contract (eg § 15 (1) TMG, Art. 6 (1) (b)). DSGVO), or because WheelSpot has an overriding legitimate interest in making the use of the platform as easy and efficient as possible (Article 6 (1) (f) GDPR). In some cases, we also obtain your consent to the processing of data (Article 6 (1) (a) GDPR).
2.2 Statistical evaluations and needs-based design (cookies)
When using our offer, we create for the purposes of statistical evaluation and the needs-based design of the offer, usage profiles using pseudonyms. These processing operations take place on the basis of legal regulations that allow personal data to be processed, because WheelSpot has a predominant legitimate interest in a needs-oriented design that is geared to the usage habits and the statistical evaluation of our offer (eg § 15 (3) TMG, Art. 6 para. 1 f) GDPR).
For this we use so-called cookies, ie alphanumeric identification signs, which we transmit to your computer via your web browser. They allow our systems to temporarily distinguish your browser from others. On the one hand, we send you so-called persistent cookies, with the help of which we write down the application criteria entered by you in the context of our car database and save them for our internal evaluations.
On the other hand, we use so-called session cookies, with the help of which you receive a session ID for the duration of a visit to our pages, which allows us to recognize you as a specific (anonymous) user. This allows us to create continuity for you as part of your visit and, for example, prevent you from being given the same advertisements time and time again. The session cookie and your session ID will be deleted at the end of your visit to our site.
You can achieve the setting of cookies by deactivating the cookies in your web browser. The help function in the menu bar of most web browsers tells you how to set your browser to accept no or only limited cookies. It also tells you how to configure your browser to let you know when a cookie is “offered” to your computer. Unfortunately, you can only fully use and experience the functionality of our website with an activated cookies acceptance.
We therefore recommend that you enable the cookie function of your browser when you visit our pages. We also recommend that you completely deregister after you have finished using a computer that you share with others and whose browser is set to accept cookies. If you do not accept cookies, we are unfortunately unable to provide you with all functions and services of our platform.
For the above-mentioned purposes of the statistical evaluation and the needs-based design of our offer, we use – unless you have contradicted – different procedures.
We’re working to improve our apps with Crashlytics (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Crashlytics ). The Crashlytics tool collects app usage data related to system crashes and errors. It collects information about the device you are using, the version of the app you have installed, and other information related to the software and hardware of the mobile device you are using, and is used for troubleshooting purposes. For more information on Crashlytics privacy, please visit: https://try.crashlytics.com/terms/privacy-policy.pdf . To submit your request for cancellation, please contact : firstname.lastname@example.org (see http: // try.crashlytics.com/terms/ ).
2.2.4 Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc. ( “Google” ). Google Analytics uses so-called “cookies”, text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, due to the activation of IP anonymization on these websites, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. This data transfer is based on a corresponding EU-US Privacy Shield certification from Google, which can be viewed at the following address: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI .
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data. You can prevent the collection of the data (including your IP address) generated by the cookie and related to your use of the website to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link : http://tools.google.com/dlpage/gaoptout?hl=en
The use of Google Analytics is based on our legitimate interest in a needs-based design, the statistical evaluation and the efficient application of our website and the fact that your legitimate interests do not predominate (Article 6 (1) f DSGVO).
2.2.5 INFOnline GmbH
Our website uses the measuring method (“SZMnG”) of INFOnline GmbH (Brühler Straße 9, 53119 Bonn, Germany, “INFOnline” ) to determine statistical parameters for the use of our offers. The aim of the usage measurement is to determine the number of visits to our website, the number of website visitors and their usage behavior statistically – based on a uniform standard procedure – and thus obtain comparable values across the market.
For all digital offers that are members of the Information Society for the Determination of the Dissemination of Advertising Media (IVW – http://www.ivw.eu ) or in the studies of Arbeitsgemeinschaft Online-Forschung eV (AGOF – http: // www. agof.de ), the usage statistics are regularly further processed by the AGOF and the Arbeitsgemeinschaft Media-Analyze eV (agma – http://www.agma-mmc.de ) into ranges and published with the performance value “Unique User” and by the IVW with the performance values ”Page Impression” and “Visits”. These ranges and statistics can be viewed on the respective websites.
1. Legal basis for processing
Measurement by means of the SZMnG measuring method by INFOnline GmbH takes place with legitimate interest in accordance with Art. 6 para. 1 lit. f) GDPR.
The purpose of the processing of personal data is the production of statistics and the creation of user categories. The statistics are used to understand and prove the use of our offer. The user categories form the basis for an interest-oriented alignment of advertising material and advertising measures. For the marketing of this website, a usage measurement, which ensures comparability with other market participants, is essential. Our legitimate interest stems from the economic usability of the findings resulting from the statistics and user categories and the market value of our website – also in direct comparison with third-party websites – which can be determined from the statistics.
In addition, we have a legitimate interest in making available the pseudonymized data of INFOnline, AGOF and IVW for the purposes of market research (AGOF, agma) and for statistical purposes (INFOnline, IVW). Furthermore, we have a legitimate interest in providing the pseudonymized data of the INFOnline for the further development and provision of interest-oriented advertising material.
2. Type of data
INFOnline GmbH collects the following data, which according to DSGVO have a personal reference:
- IP address: On the Internet, each device for transmitting data requires a unique address, the so-called IP address. The at least temporary storage of the IP address is technically necessary due to the functioning of the Internet. The IP addresses are shortened by 1 byte before any processing and processed only anonymously. There is no storage or further processing of the unabridged IP addresses.
- A randomly generated client identifier: Reach processing uses either a cookie with the ID ” ioam.de “, a “Local Storage Object” or a signature created from various automatically transmitted information from your browser to recognize computer systems. This identifier is unique to a browser as long as the cookie or Local Storage Object is not deleted. A measurement of the data and subsequent assignment to the respective client identifier is therefore also possible if you call other websites that also use the measuring method (“SZMnG”) of INFOnline GmbH.
The validity of the cookie is limited to a maximum of 1 year.
3. Use of the data
The measurement procedure of INFOnline GmbH, which is used on this website, determines usage data. This is done to collect the performance values of page impressions, visits and clients and to form further key figures (eg qualified clients). In addition, the measured data is used as follows:
- A so-called geo-localization, ie the assignment of a website call to the place of the call, takes place exclusively on the basis of the anonymized IP address and only up to the geographical level of the federal states / regions. From the geographic information obtained in this way, in no case can a conclusion be drawn on the specific location of a user.
- The usage data of a technical client (eg a browser on a device) are merged across web pages and stored in a database. This information is used for the technical assessment of socio-information age and gender and passed on to the service providers of AGOF for further range processing. The AGOF study uses a random sample to technically estimate societal characteristics that fall into the following categories: age, gender, nationality, occupation, marital status, household general data, household income, place of residence, internet usage, online Interests, place of use, user type.
4. Storage duration of the data
The complete IP address will not be saved by INFOnline GmbH. The shortened IP address is stored for a maximum of 60 days. The usage data in connection with the unique identifier are stored for a maximum of 6 months.
5. Disclosure of the data
The IP address as well as the shortened IP address will not be forwarded. For the creation of the AGOF study, data with client identifiers is passed on to the following service providers of the AGOF:
- Kantar Germany GmbH ( https://www.tns-infratest.com/ )
- Ankordata GmbH & Co. KG ( http://www.ankordata.de/homepage/ )
- Interrogare GmbH ( https://www.interrogare.de/ )
If you do not want to participate in the measurement, you can disagree under the following link: https://optout.ioam.de In order to guarantee an exclusion from the measurement, it is technically necessary to set a cookie. If you delete the cookies in your browser, it is necessary to repeat the opt-out process at the link above.
Further information on data protection in the measurement process can be found on the website of INFOnline GmbH ( https://www.infonline.de ), which operates the measurement process, the data protection web site of the AGOF ( http://www.agof.de/datenschutz ) and the Data protection website of IVW ( http://www.ivw.eu ).
We use the program Mouseflow, a web analysis tool of Mouseflow ApS (Flaesketorvet 68, 1711 Copenhagen, Denmark, ” Mouseflow “) to record randomly selected single visits (with an anonymous IP address) on our platform. The result is a log of mouse movements and clicks with the intention of randomly sampling individual website visits and deriving potential improvements for the website. The information is not personal and will not be shared. More information about the privacy of Mouseflow can be found here: https://mouseflow.de/privacy-shield/ .
The possibility to opt-out can be found here: https://mouseflow.de/opt-out/ .
The opt-out option can be found here: https://www.optimizely.com/en/opt_out
2.3 Online Advertising
Data is collected about your activities on our website (eg clicked advertising banners, visited subpages, search queries, etc.). These data are used by third parties for the purpose of displaying content and advertising in accordance with your interests, using an anonymous user number on behalf of WheelSpot.
These processing operations take place on the basis of the legal regulations, which allow to process personal data, because WheelSpot has a predominant legitimate interest in refinancing the investments for the operation of the portal through advertising (eg § 15 Abs. 3 TMG, Art. 6 Abs 1 f) GDPR). If you have given us your consent, WheelSpot will aggregate your mobile data on WheelSpot’s web sites and mobile apps (pages viewed, content viewed, etc.) and data from other services used on those sites / apps with your registration information. to be able to display interesting promotional offers on these websites / in these mobile apps (Art. 6 (1) (a) GDPR).
For the delivery of usage-based online advertising, we use – unless you have contradicted – different network operators.
184.108.40.206. Google AdSense
The information generated by the cookie and / or web beacon about your use of this website (including the shortened IP address) will be transmitted to and stored by Google on servers in the United States. This data transfer takes place in accordance with applicable data protection law, in particular in compliance with the EU-US Privacy Shield. Google will use this information to evaluate your use of the website in terms of advertising, to compile reports on website activity and advertisements for website operators, and to provide other services related to website activity and internet usage. Google may also transfer this information to third parties if required by law or as far as third parties process this data on behalf of Google. Google will never associate your IP address with other Google data. Also, third parties will place cookies on your browser and use the data collected in anonymous form for advertising purposes or to promote our product. You can prevent the installation of cookies by setting your browser software accordingly (see below);however, we point out that in this case you may not be able to fully use all functions of this website.
You may object to the use of your pseudonymous data by installing a browser add-on at any time. You can download this here:https://www.google.com/settings/u/0/ads/plugin?hl=en .
All information about Google’s privacy can be found here https://www.google.com/intl/en/policies/privacy/.
The opt-out option can be found here https://adssettings.google.com/authenticated and here http://www.youronlinechoices.com/preferentialmanagement/ .
220.127.116.11. Google AdWords
We have integrated Google AdWords, a service of Google, on this website. Inc. (1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA; “Google” ). AdWords is an Internet advertising service that allows advertisers to run ads both on Google’s search engine and on the Google Network. Google AdWords allows an advertiser to pre-set keywords that will display an ad on Google’s search engine results only when the search engine retrieves a keyword-related search result. In the Google Network, ads are distributed on topical web pages using an automated algorithm and according to pre-defined keywords.
The purpose of Google AdWords is to promote our website by displaying interest-based advertising on third-party websites and in the search engine results of Google’s search engine and by displaying advertisements on our website.
If a data subject arrives on our website via a Google ad, a so-called conversion cookie will be stored on Google’s information technology system by Google. What cookies are, has already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. About the conversion cookie is, if the cookie has not yet expired, traced whether certain sub-pages, such as the shopping cart from an online shop system, were accessed on our website. The conversion cookie allows both us and Google to understand whether an affected person who came to our website via an AdWords ad generated revenue, ie, completed or canceled a purchase.
The data and information collected through the use of the conversion cookie are used by Google to create visitor statistics for our website. These visit statistics are then used by us to determine the total number of users who have been sent to us through AdWords ads, in order to determine the success or failure of each AdWords ad and to optimize our AdWords ads for the future , Neither our company nor any other Google AdWords advertiser receives any information from Google that could identify the data subject. The conversion cookie stores personally identifiable information, such as the web pages visited by the affected person. Each time you visit our website, your personal information, including the IP address of the Internet connection used by the data subject, will be transferred to Google in the United States of America. This personal information is stored by Google in the United States of America. Google may transfer such personal data collected through the technical process to third parties.
The affected person can prevent the setting of cookies through our website, as shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the opportunity to object to Google’s interest-based advertising. To do this, the person concerned must access the link www.google.com/settings/ads from each of the Internet browsers they use and make the desired settings there. All information about Google’s privacy can be found here https://www.google.com/intl/en/policies/privacy/.
The opt-out option can be found here https://adssettings.google.com/authenticated and here http://www.youronlinechoices.com/preferentialmanagement/ .
2.3.2 Other ad networks
In addition, we use the services of the following advertising networks:
The opt-out option can be found here: http://www.addthis.com/privacy/opt-out .
For the exploitation of usage-based advertising, we use AppNexus Inc. (28 W. 23rd Street, NY, New York, 10010, ” AppNexus “), a service provider for advertising and operator of a supply side platform, who also serves as a controller Your data occurs. AppNexus collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising. For more information about Appnexus privacy, visit https://www.appnexus.com/en/company/privacy-policy .
The opt-out option can be found here: https://www.appnexus.com/en/company/platform-privacy-policy .
- Awin (formerly Zanox / Afilinet)
- We have integrated components from Awin AG (Eichhornstraße 3, 10785 Berlin, Germany, “Awin” ) on our platform. Awin is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-based form of distribution that allows commercial website operators to display advertisements on third-party websites, ie affiliates, also known as affiliates or publishers. As a merchant, we use the affiliate network to provide advertising material, ie an advertising banner or other suitable means of Internet advertising, which is subsequently integrated by an affiliate on our own websites or via other channels, such as keyword advertising or e-mail Marketing, be advertised.
- Awin sets a cookie on your device. Awin’s tracking cookie does not store any personal data. The order number of our website and that of the advertising material you have clicked are stored. The purpose of the storage of this data is the processing of commission payments between us and the affiliate partner, which are handled via the affiliate network, ie Awin.
- More information about Awin’s privacy can be found here: https://www.awin.com/de/legal/privacy-policy . You can find the option for opt-out here: https://www.awin.com/de/rechtliches/cookieoptout .
- Bing Ads
Bing Ads (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Bing Ads” ) is a search engine advertising tool that uses search-related ads (such as Bing, AOL, Yahoo, Bing, Yahoo, etc.) and websites operated by them and syndicated search partner sites) and content network (within Windows apps or on Windows devices in Bing Smart Search results). Using Bing Ads Tracking (UET), it is possible to track the termination and remarketing in paid search.
For more information on Bing Ads privacy, please visit: https://privacy.microsoft.com/en-us/privacystatement . The opt-out option can be found here: https://account.microsoft.com/privacy/ad-settings/signedout.
On our platform Criteo GmbH (Unterer Anger 3, 80331 Munich, “Criteo” ) collects information about your user behavior for marketing purposes in an anonymous form and sets cookies. Criteo can analyze your user behavior and then display targeted product recommendations as a suitable banner when you visit other websites. In no case can the anonymous data be used to personally identify you. The data collected by Criteo will only be used to improve the advertising offer.
- cXense (only for AS24 Belgium)
Cxense ASA (Karenslyst Allé 4, 0278; “Cxense” ) provides web-based services to other companies to improve the overall relevance of their web applications.
- For more information on cXense’s privacy, please visit: https://www.cxense.com/about-us/privacy-policy . The opt-out option can be found here: https://www.cxense.com/preferences?optOutStatus=false .
By using our web pages, you agree to the processing of the data collected about you by Google and the manner described above, the data processing and the stated purpose. You can prevent the storage of cookies by a corresponding setting of your browser software; However, we would like to point out that in this case you may not be able to use all the functions of our web pages in full. You may also prevent the collection by Google of the data generated by the cookies and related to your use of the Website and the processing of such data by Google by downloading and installing the browser plug-in available under the DoubleClick Deactivation Extension link below ,
Custom audience via pixel method
On our website a Facebook tracking pixel is included. With the help of this pixel, Facebook can understand the surfing behavior of the user on the website. Based on your surfing behavior, the Facebook Audience Manager website can create custom audiences that will classify you based on your surfing behavior. These educated website custom audiences can then be used in remarketing or lookalike campaigns. An example of this is that you visit the website to make a specific order, but cancel it. They would then fall into a “break-off audience” and be addressed again in a Facebook remarketing campaign.
To support our online marketing efforts, we also use the Audience Network of Facebook, Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA, “Facebook”). The Audience Network facilitates the placement of third-party advertising and / or Facebook ads or other commercial or sponsored content (“advertisements”) on our platform as well as in our mobile applications, mobile websites and video players.
If you are a Facebook user, Facebook can associate your visit to our pages with a Pixel ID and Facebook cookie. As a Facebook member, you can also edit account settings at https://www.facebook.com/ads/website_custom_audiences/ and disagree with cross-device data collection via Custom Audiences.
We cooperate with the service provider Gemius SA (48 Domanewska Street, D48 bulidung, 6 floor, 02-672 Warsaw, Poland, “Gemius”) . The company offers solutions for digital marketing. The offering includes solutions that allow advertisements to be sent and their effectiveness to be measured in real time. It also has instruments to monitor competition through studies that provide information on all campaigns carried out during this period.
In its daily work, the company follows the guidelines of the European Association for Market Research and Opinion Research (ESOMAR) Code, which determines the conduct of market research projects and ensures their quality and reliability. She has obtained the ISO 27001: 2013 quality certificate and is a member of the IAB Europe.
Our websites also use technology from the GroupM Germany GmbH agency group (Derendorfer Allee 10, 40476 Düsseldorf, Germany, “GroupM” ) to collect and store data for marketing and optimization purposes.From these data, usage profiles can be created by using cookies under a pseudonym. The data collected with the GroupM technologies are not used to personally identify the visitor to this website and are not combined with personal data about the bearer of the pseudonym. The data collection and storage can be contradicted at any time with effect for the future.
- For more information about GroupM privacy and opt-out options, visit https://www.groupm.com/privacy-policy .
- Improve Digital
We use Improve Digital (Danzigerkade 215, 1013AP Amsterdam, Netherlands, “Improve Digital” ), a service provider for advertising and operator of a supply platform , to exploit usage-based advertising . Improve Digital collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising.
- For more information on the privacy of Improve Digital, please visit: https://www.improvedigital.com/privacy-policy/ . The opt-out option can be found here: https://www.improvedigital.com/platform-privacy-policy/ .
- Index Exchange
We use Index Exchange (20W 22nd St Suite 1101, New York, NY 10010, “Index Exchange” ), a service provider for advertising and operator of a Supply Side Platform, to promote usage-based advertising . Index Exchange collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising.
- For more information on the privacy of Index Exchange, please visit: http://www.indexexchange.com/privacy/ . The opt-out option can be found here: http://optout.networkadvertising.org/?c=1#!/
- Each time you visit our website, which has a LinkedIn component (LinkedIn plug-in), this component causes the browser you are using to download a corresponding representation of the LinkedIn component. More information about the LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins . As part of this technical process, LinkedIn will be aware of which specific subpage of our website you are visiting.
- If you are logged in to LinkedIn, LinkedIn recognizes with each visit to our website and throughout the duration of your stay on our website, which specific bottom of our website you visit. This information is collected through the LinkedIn component and associated with LinkedIn through your LinkedIn account. If you use a LinkedIn button that is integrated on our website, LinkedIn associates this information with your personal LinkedIn user account and stores this personal data.
- LinkedIn always receives information through the LinkedIn component that you have visited our website if you are simultaneously logged into LinkedIn at the time of accessing our website; this happens regardless of whether you click on the LinkedIn component or not. If you do not want to transfer this information to LinkedIn, they may prevent you from logging out of your LinkedIn account before visiting our website.
- For more information on LinkedIn’s privacy, visit: https://www.linkedin.com/legal/privacy-policy?_l=en_US . At https://www.linkedin.com/psettings/guest-controls, LinkedIn offers the ability to opt out of email messages, text messages, and targeted ads, as well as manage ad settings. The opt-out option can be found here: https://www.linkedin.com/legal/cookie-policy .
On our website the tracking and reporting tool metalyzer metapeople GmbH (Philosophenweg 21, 47051 Duisburg, Germany, “metapeople” ) is used. With metalyzer we can measure and deliver online marketing measures. In addition, we want to ensure a needs-based design and the continuous optimization of our website. For this cookie and pixel technologies are used. In connection with the display of advertising material as well as the evaluation of click behavior and conversion rate, information about the use of this website such as campaign, service provider, conversion, click, partner, order and product ID, date and Time of server request, etc. collected and stored.
For the exploitation of usage-based advertising, we use OpenX Technologies Inc. (888 East Walnut Street, 2nd Floor, Pasadena, CA 91101, USA, “OpenX” ), a service provider for advertising and operator of a supply side platform. OpenX collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising.
For more information about OpenX’s privacy, visit: https://www.openx.com/legal/privacy-policy/. The opt-out option can be found here: http://www.youronlinechoices.com/en/praferenzmanagement/.
The opt-out option can be found here: https://www.outbrain.com/legal/privacy#privacy-policy .
For the exploitation of usage-based advertising, we use PubMatic Inc. (c / o Privacy, 305 Main Street, First Floor, Redwood City, Calif. 94063, USA; “PubMatic” ), a service provider for advertising and operator of a mediation platform (Supply Side Platform ). PubMatic collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising. For more information on the privacy of Pubmatic, please visit: https://pubmatic.com/legal/privacy-policy/.
The opt-out option can be found here: https://pubmatic.com/legal/opt-out/ .
- Rubicon Project
For the exploitation of usage-based advertising we use Rubicon Project Ltd. (Walmar House, 5th Floor, 296 Regent St., London, W1B 3HR, United Kingdom; “Rubicon” ), a service provider for advertising and operator of a supply platform. Rubicon collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising.
- For more information on Rubicon’s privacy, please visit: https://rubiconproject.com/privacy-policy/ .
- The opt-out option can be found here: https://rubiconproject.com/privacy/consumer-online-profile-and-opt-out/ .
For the exploitation of usage-based advertising we use Smaato Inc. (Valentinskamp 70, Emporio, 20355 Hamburg, Germany; “Smaato” ), a service provider for advertising and operator of a mediation platform (Supply Side Platform). Smaato collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising.
- Twitter (MoPub)
MoPub is the Twitter International Company’s mobile publishing platform (One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland; “Twitter”) for the promotion and monetization of downloadable iOS and Android applications. Called a “hosted ad serving solution designed specifically for mobile devices,” it enables organizations to manage and optimize campaigns, analyze performance reports and metrics, and achieve higher eCPMs through the largest mobile real-time bidding (RTB) exchange. MoPub’s SDK (Software Development Kit) is designed to meet the needs of mobile app publishers. First-party features support key campaign management, budgeting, and targeting features, as well as the creation of formatted banners, full-screen, video, and native ads. The MoPub Marketplace is linked to hundreds of demand-side platforms (software used to buy advertising through automation),which leads to higher prices for your application inventory. RTB provides control and visibility into the ads placed in your application so you can improve your user experience.
- More information about MoPub’s privacy can be found here: https://www.mopub.com/legal/privacy/. The opt-out option can be found here: https://www.mopub.com/optout/.
For the exploitation of usage-based advertising we use YieldLab AG (Colonnaden 41, 20354 Hamburg, Germany, “YieldLab” ), a service provider for advertising and operators of a switching platform (Supply Side Platform). Yieldlab collects and stores information about your activities by setting a cookie to analyze your user behavior. We use the created usage profile to show you interest-oriented advertising.
- For more information on the privacy of YieldLab, see: http://www.yieldlab.de/meta-navigation/datenschutz/ . You can find the option for opt-out here: http://www.yieldlab.de/elements/privacy/ .
2.4 Share Buttons
2.5 Direct mail by e-mail
In order to provide you with the widest possible service, we also use your data to send you suitable external or external information relating to all services, such as an intended purchase, financing or leasing, as well as sales or leasing , Workshop services and the services of WheelSpot GmbH.
These processing operations are carried out on the basis of legal provisions that allow personal data to be processed for direct marketing purposes, because WheelSpot has an overriding legitimate interest in this and, exceptionally, unreasonable harassment can not be assumed (eg § 7 (3) UWG; 1 f) GDPR).
If you do not wish to receive such e-mails, you can unsubscribe at any time, either on the main page of your personal area or by sending an e-mail to email@example.com
If you have given us your consent, WheelSpot processes your email address for advertising related to rims or tires, rims or tire purchase and sale, workshop services and products for those interested in cars. Based on such consent, WheelSpot will aggregate your registration data with the movement data on WheelSpot’s websites and mobile apps (pages accessed, content viewed, etc.) and data from other services used on those sites / apps to facilitate the e-mailing process. To align mail advertising with your interests (Article 6 (1) (a) GDPR).
2.6 Security and protection against misuse
Ultimately, we use the data of all participants in order to counteract possible abuse in the interest of honest users in our car marketplace effectively and to protect our customers in these cases from damage.
These processing operations are based on legal provisions that allow us to process personal data for protection against misuse and prosecution and because WheelSpot has an overriding legitimate interest in processing to ensure the functionality and security of the offer (including § 15 (8) TMG , Art. 6 para. 1 f) GDPR).
2.7 Customer service
The WheelSpot customer service answers in the daily business service inquiries of commercial dealer customers, private customers and prospective customers. In the process, personal data of the customers are collected and processed. Personal information is collected by submitting it to us through a dedicated contact form on the website or contacting us via email, phone or chat. The data we provide is collected for the purpose of clear customer verification and rapid processing of customer inquiries. As we constantly strive to improve our services to our customers, the data is evaluated anonymously if necessary. All data will be used exclusively for specific purposes and will not be passed on to third parties.
2.7.1 Contact form
The contact form allows users to contact WheelSpot Customer Service. The information provided via the contact form is collected for the purpose of rapid processing of customer requests. For private customers we collect the category selected in the form, the subject of the request, the request (free text), the first name, the last name, the e-mail address and optionally the customer’s telephone number. For merchant customers, the postcode is also optional.
Personal data that voluntarily transmit to us customers and interested parties when using electronic forms, such as contact forms, or by e-mail, will only be collected, processed and used for the purpose for which they were communicated to us.
To improve our services, the data may be evaluated anonymously.
2.7.2 Live chat for merchants
Dealer Live Chat allows our registered merchant customers to quickly contact WheelSpot Customer Service. Data received via ” Live chat for merchants” will be assigned to the respective user account and stored there. Users of the chat will be asked the following data: salutation, first / last name, customer number, e-mail address and in the context of the guided chat further information regarding the contact
2.7.3 Telephone contact
When contacting us via the service hotline +43 6764774555, we will ask the following data for private customers : salutation, first / last name, e-mail address and further details regarding contacting in the course of the guided call. If a caller is a Registered WheelSpot customer, a summary of the request made on the phone is assigned to the WheelSpot user account. This allows a possibly necessary further processing of the request by a specialist department . For calling merchant customers, we store the following data: salutation, first / last name, company name, customer number, e-mail address and other non-personal information within the framework of the profile and the advertisements.
2.7.4 WhatsApp Support for Dealers
In order to be able to offer our dealership customers a quick service for questions and problems, it is possible to contact the customer service via WhatsApp. Users of the WhatsApp service are asked after completing their contact to provide the following information: salutation, first / last name, company name (optional), customer number, e-mail address and other information regarding the contact . The mobile number is automatically transmitted when using the WhatsApp instant messaging service.
3. To which recipients do we transfer your data?
It may happen that we pass on your data to other recipients within the scope of the purposes mentioned in section 2, as they are already named in detail. In the context of the provision of the offer and the associated functions and services, we pass your data on, for example, to providers and prospective customers of cars and their financing, as long as you make use of the respective service (eg if you use the workshop portal, we will provide your data the workshop selected by you).
In exceptional cases, there may also be situations in which we are required by law to disclose your personal data to third parties, for example in the context of state prosecution measures. In the event of a reported abuse of the WheelSpot platform is a prerequisite for disclosure of data to other users that reasoned and documented evidence of abuse.
In addition, a transfer of your personal data within the Kaiser Winkel Express OG, to service companies (possibly also third countries), to state authorities and those affected by an infringement and possibly to other companies as part of a corporate transaction, as described in detail below.
3.1 Transfer within the Kaiser Winkel Express OG Group of Companies
WheelSpot is a company based in Austria, which operates internationally and is part of the Kaiser Winkel Express OG. Certain personal information, such as data provided by the user upon registration, may be shared within the group for internal administration purposes, including shared customer care, as required.
3.2 Transfer to instruction-bound service providers
Partly we use instruction bound service companies for certain data processing activities (both companies of the Kaiser Winkel Express OG group of companies as well as external service providers eg: 426 sas di Daniel Hanspeter & Co.). Without exception, these are instruction-bound service companies that process the data on our behalf and in accordance with our instructions.
Due to the above-mentioned transfers, the service-bound service providers may process the data in countries outside the EU (“third countries”).
Any transfer of data to a third country will be in compliance with applicable data protection law. To the extent that a third country has not been found by the European Commission to have an adequate level of protection, WheelSpot will provide reasonable guarantees to ensure adequate protection of your information. This can be achieved, for example, through the conclusion of data processing agreements containing EU standard data protection clauses and, in the view of the European Commission, adequate guarantees (available at: http://ec.europa.eu/justice/data-protection/international-transfers/transfer/index_en .htm ).
3.3 Disclosure to government agencies, injured parties and prosecution
3.4 Disclosure in the context of corporate transactions
Any transfer of personal data is based on statutory provisions. (2) WheelSpot has a legitimate interest in disclosing the data for administrative purposes or processing for the purpose of fulfilling a legal obligation to do so Obligation is required, the WheelSpot is subject.
4. How long do we save your data?
We will delete or anonymise your personal information as soon as it is no longer necessary for the purposes for which we process it in accordance with the preceding paragraphs. The actual storage time depends on how you use our offer.
If you have not registered with us, we will store your personal data for the duration of the use of our offer plus a period of 14 days, in which we keep backup copies after the deletion, as far as this data is not for the prosecution or to secure Assertion or enforcement of legal claims will be required longer.
Once you have registered with us, we will store your personal information for the duration of your registration and delete it as soon as you delete your user account. However, we retain backup copies of your data for a period of 14 days before they are finally deleted.
In the event that you have given us consent to the processing of your data (eg for the purpose of advertising use including related profiling), we will store your data until you revoke your consent.
As far as we have to keep data for legal reasons, instead of a deletion a limitation of the further processing of the concerned data occurs.
5. What rights do you have as an affected person?
As a person concerned with the processing of personal data, you have a right of access to the processed data, a right to rectification of your personal data, a right to delete your personal data, a right to restrict the processing of your personal data, and a right to the transferability of your personal data , You also have the right to lodge a complaint with a supervisory authority.
In cases where the data processing referred to in Art. 6 para. 1 lit. e or lit. f DSGVO is based, or for the purpose of direct mailing, you have the right to object to the processing.
If you have given us your consent, you can withdraw it at any time with effect for the future.
5.1 Right to object
You have the right at any time to object to the processing of your data for reasons that arise from your particular situation. We will cease processing your personal data following an objection, unless WheelSpot can prove compelling legitimate grounds for processing, which outweighs your interests, rights and freedoms, or the processing is the assertion, exercise or defense of legal claims.
Without prejudice to the preceding right of objection , you can also object at any time to the collection and processing of the information on the use of the e-mail newsletter.
Please note that with an objection the dispatch of the newsletter will be terminated. Please direct your opposition to newsletters and mailings to: firstname.lastname@example.org
You can also direct your opposition to newsletters and mailings to the postal address WheelSpot, Kaiserwinkel Express OG, Hüttfeldstraße 32, 6345 Kössen, or to the telephone number +43 676 4774 555.
5.2 Right of withdrawal
You may withdraw your consent, which you may have given us, at any time, with future effect, without affecting the lawfulness of the processing carried out on the basis of your consent until the revocation. You can submit your cancellation to the WheelSpot, Kaiser Winkel Express OG, Hüttfeldstraße 32, 6345 Kössen, or by e-mail to email@example.com.
5.3 Right to correct and complete data
You have the right to request immediate correction of personal data concerning you if it is incorrect. Furthermore, you have the right, within the scope of Art. 16 p. 2 GDPR, to request that you complete your data, including by means of a supplementary declaration, if these are incomplete.
5.4 Right to be deleted (“Right to be forgotten”)
You have the right to demand the deletion of your personal data under the conditions described in Art. 17 DSGVO. In particular, those conditions provide for a right of erasure if the personal data are no longer necessary for the purposes for which they were collected or otherwise processed, as well as in cases of unlawful processing, the existence of an objection or revocation of consent, existence a duty to extinguish under EU law or the law of the Member States to which WheelSpot is subject or the collection of data in relation to information society services offered pursuant to Art. 8 (1) GDPR.
5.5 Right to restriction of processing
You have the right to demand that we restrict processing in accordance with Art. 18 GDPR. This right applies in particular if the accuracy of the personal data between the user and WheelSpot is controversial, for the period of time required to verify correctness and in the event that the user requires limited processing in the case of an existing right to delete instead of deletion; and in the event that the data is no longer required for the purposes of WheelSpot, but the user requires it to assert, exercise or defend legal rights, and if the successful exercise of an objection between WheelSpot and the user is still controversial.
5.6 Right to information and complaints
You have the right, at any time upon request, to obtain information about the personal data processed by WheelSpot within the scope of Art. 15 GDPR.
You also have the right to complain to the relevant supervisory authority.
5.7 Right to Data Portability
To the extent that we process data provided to you, you have the right to receive the personal data relating to you in a structured, common and machine-readable format or to transmit this data to another person in charge.
6. What should you pay attention to when dealing with the data of other users?
To facilitate business dealings between WheelSpot and Kaiser Winkel Express OG members, our service gives you access to certain third-party contact information (see paragraph 3 above). By agreeing to our Terms and Conditions, you agree to use this personal information solely for the following purposes:
Ÿ communication related to content posted to WheelSpot but not unsolicited promotional content;
Ÿ Other purposes for which the affected user has given his express consent.
WheelSpot and its members do not tolerate harassment from sending unsolicited commercial e-mail (spam). Therefore, you are not allowed to include a user’s e-mail address in your e-mail distribution list or other address list without your explicit consent.
Note: Do not use the WheelSpot Send Page Service or other forwarding services to send unsolicited email (spam).
As of: 18 May 2018